In a significant move to make moviegoing more accessible to the public, the Karnataka government has introduced a new policy in its 2025-26 state budget to cap cinema ticket prices at ₹200 across all theaters, including high-end multiplexes. This announcement was made by Chief Minister Siddaramaiah, who emphasized the state’s commitment to promoting cultural and entertainment accessibility.
The decision aims to address concerns over the rising cost of movie tickets, which in some premium multiplexes, such as PVR Director’s Cut, have soared as high as ₹1,400. By implementing this price cap, the government hopes to encourage more people to visit theaters, supporting both audiences and the local film industry.
In addition to the ticket price cap, the state budget also proposes the launch of a state-backed Over-the-Top (OTT) platform. This initiative is designed to expand the reach of Kannada cinema, providing a dedicated space for regional films, independent productions, and classic Kannada movies. The OTT platform is expected to serve as a digital hub for Kannada content, allowing filmmakers to showcase their work to a broader audience beyond traditional theatrical releases.
The dual initiatives—affordable cinema tickets and a government-backed streaming service—have been met with enthusiasm by moviegoers and industry stakeholders alike. While audiences welcome the lower costs, industry experts believe that the OTT platform could revolutionize Kannada cinema by increasing viewership and generating new revenue streams for filmmakers.
However, some theater owners and multiplex operators have raised concerns about the financial implications of the price cap, particularly for high-end cinema chains that rely on premium pricing models. Discussions are expected to continue between government representatives and theater owners to address these concerns while ensuring the policy benefits a wide range of moviegoers.